Two decades of the world's most-visited immersive exhibitions
Grande Experiences began as a touring exhibition business out of Melbourne and grew into a global creator of immersive, multi-sensory experiences. Along the way we built SENSORY4, our own projection, audio and aroma system and produced Van Gogh Alive, the most-visited multi-sensory experience of its kind, seen by millions since 2011.
We tour, we build, we operate.
Today we do three things: tour our library of immersive exhibitions to venues worldwide, build permanent galleries and attractions, and create custom experiences around a host's own stories and collections.
We also own and operate our own flagship, Museo Leonardo da Vinci in central Rome. Proof we don't just license technology, we run successful venues ourselves. Our partners range from major museums and science centres to castles, shopping destinations and purpose‑built immersive venues, across six continents and 35+ languages.
Our Partners
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Leadership Team
Rob Kirk
Leads commercial delivery, drawing on two decades of experience to build global licensing partnerships that bring world-class immersive exhibitions to audiences everywhere.
Craig Smith
Drives the technology and innovation behind Grande Experiences' immersive portfolio and new projects, ensuring every production delivers a cutting-edge visitor experience.
Aaron Pendergast
Manages production and operations end-to-end, bringing Grande Experiences' exhibitions to life from concept through to installation in venues around the world.
Museo Leonardo da Vinci, Rome
Our permanent museum in Piazza del Popolo has run for over a decade, telling the story of Leonardo through his machines, art and ideas.
It's both a destination in its own right and a live proof of concept for the permanent‑venue model we design for partners. Complete with a new Vitruvian Man interactive installation and the Fly da Vinci VR Flight experience.
THE LUME Melbourne
Opening November 2021 and running until June 1, 2025, this fixed residency set the benchmark for innovation in the art world. As Australia's first dedicated immersive digital art gallery, it transformed the way audiences engaged with art, enveloping visitors in a symphony of light, sound, and storytelling across a vast 3,000 square metre space.
Its groundbreaking experiences, including Van Gogh Alive, Monet & Friends, Leonardo da Vinci – 500 Years of Genius, and the award-winning Connection, redefined cultural experiences by blending classical masterpieces with cutting-edge technology.
Beyond cultural exhibitions, THE LUME became a vibrant cultural hub, hosting pioneering wellness sessions, culinary events, live concerts, and corporate events that resonated with diverse audiences.
Welcoming more than 2 million visitors, its unique approach made art accessible and engaging, leaving an indelible mark on Melbourne's cultural and events landscape.
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THE LUME Indianapolis
Grande partnered with the Indianapolis Museum of Art at Newfields to open THE LUME Indianapolis, a permanent immersive gallery occupying the entire fourth floor with over 30,000 sqft of immersive digital art, establishing the largest continuous exhibition space in Newfields’ 139-year history.
120 state-of-the-art projectors weave imagery onto a tapestry of surfaces, synchronised with a stirring symphony of music and aromas that amplifies masterpieces’ beauty and wonder to unprecedented proportions.
The inaugural experience, Van Gogh Alive, set record exhibition attendance for Newfields, drawing 235,000 visitors.
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Frequently Asked Questions
Who are Grande Experiences?
An Australian-founded creator and licensor of large-scale immersive exhibitions, operating for 20+ years with offices in Melbourne, the UK and Italy. We create the content and technology, license exhibitions to venues worldwide, and operate our own museum in Rome.
What is SENSORY4?
SENSORY4 is Grande Experiences' proprietary multi-sensory system, combining high-definition multi-channel projection, surround sound and scent to surround visitors inside the artwork. It powers exhibitions such as Van Gogh Alive.
What is THE LUME?
THE LUME is a versatile space designed for breathtaking immersive events
THE LUME's versatility enables the seamless transformation of spaces into digitally integrated spectacles, making it an awe-inspiring venue for hosting cultural experiences, events, and wellness activities.
Grande Experiences seeks partnerships and collaborations with established venues and place-makers worldwide. The goal is to develop new projection-based digital spaces using the proven capabilities of THE LUME.
By seeking out opportunities globally, Grande Experiences aims to foster a connection between technology, culture, and entertainment on an international scale.
